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Undergraduate Business Students and the Strategic Management Capstone

Tywoniak, Stephane & Waldersee, Robert W. (2007) Undergraduate Business Students and the Strategic Management Capstone. In Solomon, George (Ed.) Academy of Management 2007 Annual Meeting : Doing Well By Doing Good, 3 – 8 August, Philadelphia, United States.

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Abstract

This paper describes an innovative approach to teach strategic management to undergraduate students. This new approach was designed to overcome the difficulties stemming from importing contents and materials primarily designed for the MBA market and not adapted to undergraduate cohorts. Based on our experience with executive education and the training and development programs of strategy consultants, we have devised an experiential approach focused on students understanding of and ability to apply the discipline’s fundamental concepts. We present the results of a survey of students expectations and experiences during the strategic management undergraduate capstone that provides support for our approach in terms of student satisfaction and learning.

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ID Code: 10139
Item Type: Conference Paper
Additional Information: Self-archiving of the author-version is not yet supported by this publisher. For more information, please refer to the publisher’s website (see hypertext link) or contact the author.
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Keywords: Change Management, Employee Attitudes, Turnover
ISSN: 1543-8643
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300) > Business and Management not elsewhere classified (150399)
Divisions: Current > Research Centres > Australian Centre for Business Research
Current > QUT Faculties and Divisions > QUT Business School
Copyright Owner: Copyright 2007 Academy of Management
Deposited On: 05 Feb 2008
Last Modified: 03 Mar 2011 15:43

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