Data mining for web-enabled electronic business applications
Nayak, Richi (2002) Data mining for web-enabled electronic business applications. In Murthy, V.K. & Shi, Nansi (Eds.) Architectural Issues of Web-Enabled Electronic Business. Idea Group Publishing (IGI Global), Hershey, PA, pp. 128-138.
Web-Enabled Electronic Business is generating massive amount of data on customer purchases, browsing patterns, usage times and preferences at an increasing rate. Data mining techniques can be applied to all the data being collected for obtaining useful information. This chapter attempts to present issues associated with data mining for web-enabled electronic-business.
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|Item Type:||Book Chapter|
|Additional Information:||Posted with the permission of the copyright owner for your personal use only. No further distribution is permitted without permission of the copyright owner.|
|Subjects:||Australian and New Zealand Standard Research Classification > INFORMATION AND COMPUTING SCIENCES (080000)|
|Divisions:||Past > QUT Faculties & Divisions > Faculty of Science and Technology|
|Copyright Owner:||Copyright 2003 Idea Group Publishing (IGI Global)|
|Copyright Statement:||This chapter appears in "Architectural issues of Web-enabled electronic business " edited by Nan Si Shi and V.K. Murthy > Copyright 2002, IGI Global, www.igi-pub.com. Posted by permission of the publisher.|
|Deposited On:||10 Apr 2007|
|Last Modified:||03 Mar 2011 15:33|
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