Consumer co-creation and situated creativity
Potts, Jason D., Hartley, John, Banks, John A., Burgess, Jean E., Cobcroft, Rachel S., Cunningham, Stuart D., & Montgomery, Lucy (2008) Consumer co-creation and situated creativity. Industry and Innovation, 15(5), pp. 459-474.
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Abstract
This paper examines the industrial dynamics of new digital media from the perspective of consumer co-creation. We find that consumer–producer interactions are an increasingly important source of value-creation. We conclude that cultural and economic analysis might be usefully united about these themes,and that situated creativity should be construed as analysis of an ongoing co-evolutionary process between economic and cultural dynamics.
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| ID Code: | 18073 |
|---|---|
| Item Type: | Journal Article |
| Keywords: | consumer co-creation, creative industries, evolutionary economics, cultural studies |
| DOI: | 10.1080/13662710802373783 |
| ISSN: | 1366-2716 |
| Subjects: | Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > CULTURAL STUDIES (200200) > Cultural Studies not elsewhere classified (200299) |
| Divisions: | Current > Research Centres > ARC Centre of Excellence for Creative Industries and Innovation Current > QUT Faculties and Divisions > Creative Industries Faculty Past > Institutes > Institute for Creative Industries and Innovation |
| Copyright Owner: | Copyright 2008 Taylor & Francis |
| Deposited On: | 19 Feb 2009 10:56 |
| Last Modified: | 29 Feb 2012 23:50 |
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