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Political and media leadership in the age of YouTube

Cunningham, Stuart D. (2008) Political and media leadership in the age of YouTube. In Hart, Paul ’t & Uhr, John (Eds.) Public leadership : perspectives and practices. ANU E Press (The Australian National University), Canberra, ACT, pp. 177-186.

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Abstract

In this chapter, I will track the key academic traditions which inform the field of media-politics relations. I will then argue that the way in which both political science and media and communications academic traditions approach the politics-media relationship – an ‘inter-elite’ account – is being eroded by contemporary developments in Internet affordances, especially around the blogosphere, citizen journalism and the extent of ‘virtual’ public communication. The implications of these trends for political leadership and the media-politics relationship, focusing on some relevant developments during the 2007 Australian Federal election campaign, are then briefly explored.

Impact and interest:

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ID Code: 18135
Item Type: Book Chapter
Additional Information: For more information about this book please refer to the publisher's website (see link) or contact the author.
Keywords: Australian politics, 2007 Election, YouTube, Media and politics
ISBN: 9781921536304
Subjects: Australian and New Zealand Standard Research Classification > STUDIES IN HUMAN SOCIETY (160000) > POLICY AND ADMINISTRATION (160500) > Communications and Media Policy (160503)
Australian and New Zealand Standard Research Classification > STUDIES IN HUMAN SOCIETY (160000) > POLITICAL SCIENCE (160600) > Australian Government and Politics (160601)
Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Media Studies (200104)
Divisions: Current > Research Centres > ARC Centre of Excellence for Creative Industries and Innovation
Current > QUT Faculties and Divisions > Creative Industries Faculty
Copyright Owner: Copyright 2008 E Press, the Australian National University
Deposited On: 23 Feb 2009 10:50
Last Modified: 14 Mar 2012 15:08

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