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Curricular content of the marketing component for nonprofit management programs : the practitioner perspective

Wymer, Walter , Sargeant, Adrian , Scaife, Wendy A., & Madden, Kym M. (2008) Curricular content of the marketing component for nonprofit management programs : the practitioner perspective. Journal of Public Affairs Education, 14(2), pp. 271-283.

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ID Code: 18494
Item Type: Journal Article
Additional Information: Access to the author-version is currently restricted pending permission from the publisher. For more information, please refer to the journal’s website (see hypertext link) or contact the author.
Keywords: Nonprofit, Marketing, Education
ISSN: 1523-6803
Divisions: Current > Research Centres > Australian Centre for Philanthropy and Nonprofit Studies
Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Accountancy
Copyright Owner: Copyright 2008 National Association of Schools of Public Affairs and Administration
Deposited On: 06 Mar 2009 08:10
Last Modified: 25 Sep 2013 22:39

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