Design and fashion in the Australian TCF industries
The purpose of this report is to review the changing nature of the TCF industries and investigate the current state of play in the Australian fashion industry to determine potential strategies for future growth both nationally and globally. The objectives are to:-----
•Define and analyse the relationship between design, fashion, and the broader textiles, clothing and footwear industry;--- •Demonstrate the critical importance of design and ‘concept-led innovation’ to the TCF industry’s performance and survival in an aggressive and competitive global market;--- •Highlight examples of fashion design and innovation in the Australian TCF sector through analysis of established designer fashion companies, an emergent designer and a large scale manufacturer to illustrate the diversity of the Australian fashion industry;--- •Map the fashion design education sector and its effectiveness in producing skilled graduates;--- •Review of Australian fashion events, awards and festivals promoting Australian designer fashion;--- •Provide an overview of current industry bodies and organisations catering to the TCF sector;--- •Conduct a SWOT analysis of the Australian fashion industry.
Impact and interest:
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