Fashion as a communication medium to raise environmental awareness and sustainable practice
Holgar, Monika, Foth, Marcus, & Ferrero-Regis, Tiziana (2009) Fashion as a communication medium to raise environmental awareness and sustainable practice. In Flew, T. (Ed.) Communication, Creativity and Global Citizenship: Refereed Proceedings of the Australian and New Zealand Communications Association Annual Conference, Australian and New Zealand Communication Association, Queensland University of Technology, Brisbane, Queensland, pp. 1253-1275.
Growing concern around ecological issues is prompting ever more reflection on human attitudes and actions within our environment. Environmental data is increasingly being sought to build awareness of the impact of human behaviours, and encourage action towards the adoption of more sustainable practices. More and more, technology is being developed to monitor and publish environmental and related data. In addition, miniature and embedded technologies are now so pervasive to be integrated into clothing, enhancing the functionality, interactivity, and well-established communicative qualities of fashion. In seeking innovative ways to make environmental issues connect meaningfully to individuals, this paper proposes that by using technology to augment the responsiveness of fashion, we can have a more sensitive experience of our environment, leading to a better understanding and ultimately increased consideration for our actions in that environment.
Impact and interest:
Citation countsare sourced monthly fromand citation databases.
These databases contain citations from different subsets of available publications and different time periods and thus the citation count from each is usually different. Some works are not in either database and no count is displayed. Scopus includes citations from articles published in 1996 onwards, and Web of Science® generally from 1980 onwards.
Citations counts from theindexing service can be viewed at the linked Google Scholar™ search.
Full-text downloadsdisplays the total number of times this work’s files (e.g., a PDF) have been downloaded from QUT ePrints as well as the number of downloads in the previous 365 days. The count includes downloads for all files if a work has more than one.
Repository Staff Only: item control page