Self-Service Technology, Satisfaction and Consumer Retention
Beatson, Amanda, Coote, Len , & Drennan, Judy (2006) Self-Service Technology, Satisfaction and Consumer Retention. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Conference Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.
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|Item Type:||Conference Paper|
|Keywords:||Self-Service Technology, Consumer Satisfaction, Relationship Commitment, Perceived Switching Costs|
|Subjects:||Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Marketing not elsewhere classified (150599)|
|Divisions:||Current > QUT Faculties and Divisions > QUT Business School|
Current > Schools > School of Advertising, Marketing & Public Relations
|Deposited On:||18 Jun 2009 00:17|
|Last Modified:||23 Apr 2012 12:40|
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