Can Kodak Survive the Digital Era?
Ali, Yunus & Wong, Su Mon (2006) Can Kodak Survive the Digital Era? In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.
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| ID Code: | 24718 |
|---|---|
| Item Type: | Conference Paper |
| Keywords: | Digital Camera Market, Kodak in Digital Era, Sony Challenge in Camera |
| ISSN: | 1931-7549 |
| Subjects: | Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Marketing not elsewhere classified (150599) |
| Divisions: | Current > QUT Faculties and Divisions > QUT Business School Current > Schools > School of Advertising, Marketing & Public Relations |
| Deposited On: | 18 Jun 2009 00:41 |
| Last Modified: | 05 Jan 2011 23:49 |
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