QUT ePrints

Celebrity Entrepreneurship: An Empirical (Experimental) Study of a Phenomenon in Emergence

Davidsson, Per & Hunter, Erik (2006) Celebrity Entrepreneurship: An Empirical (Experimental) Study of a Phenomenon in Emergence. In Avlonitis, G, Papvassiliou, N, & Papstathopoulou, P (Eds.) Sustainable Marketing Leadership: Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.

Impact and interest:

Citation countsare sourced monthly from Scopus and Web of Science® citation databases.

These databases contain citations from different subsets of available publications and different time periods and thus the citation count from each is usually different. Some works are not in either database and no count is displayed. Scopus includes citations from articles published in 1996 onwards, and Web of Science® generally from 1980 onwards.

Citations counts from the Google Scholar™ indexing service can be viewed at the linked Google Scholar™ search.

ID Code: 25585
Item Type: Conference Paper
Keywords: Celebrity Endorsement, Celebrity Entrepreneurship, Source Credibility, Source Attractiveness
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000)
Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300)
Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300) > Small Business Management (150314)
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Deposited On: 18 Jun 2009 01:17
Last Modified: 29 Feb 2012 23:27

Export: EndNote | Dublin Core | BibTeX

Repository Staff Only: item control page