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Local Media Mapping in Media and Communications Studies: The Brisbane Media Map

Collis, Christy and Foth, Marcus and Spurgeon, Christina L. (2005) Local Media Mapping in Media and Communications Studies: The Brisbane Media Map. In: Communications Research & Strategy Forum, Nov 21-22, Sydney.

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Abstract

This paper attends to two key policy issues in the media and communications sector, and focuses on an innovative case study through which both are being addressed. The case study here is the Brisbane Media Map (http://bmm.qut.edu.au), a student-produced online directory of the Brisbane area’s media and communications industry and services. The Brisbane Media Map (BMM), now in its sixth year, is a response to two related policy problems in the media and communications sector particularly, as well as in the creative industries sector more broadly. The first problem arises from shifts in tertiary education policy in a knowledge economy environment: how can curriculum and learning design successfully prepare students for work in the rapidly-evolving media and communications sector? The second problem relates to the visibility and development of the creative industries sector. What are the industry development requirements of a range of industries that have been hitherto overlooked in policy making for the knowledge-based economy, and how can these industries be made empirically visible? How can the significance of the highly productive media and communications sub-sector be made visible – to policymakers and funding allocators, as well as to industry members themselves - when existing economic activity measures are not yet calibrated to empirically account for the value and presence of creative industries? This paper focuses on two media and communications problems, and on a project which is successfully responding to both.

ID Code:2638
Item Type:Conference Paper
Additional URLs :
Keywords :conceptual maps, creative industries, media and communication studies, industry networks, participatory design, interaction design, action research, higher education pedagogy
Subjects:Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Communication and Media Studies not elsewhere classified (200199)
Divisions:QUT Faculties and Divisions > Faculty of Creative Industries
Copyright Owner :Copyright 2005 (please consult author)
Deposited On:18 Nov 2005
Last Modified:23 Jan 2009 04:38

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