Measuring creative employment : implications for innovation policy

Cunningham, Stuart D. & Higgs, Peter L. (2009) Measuring creative employment : implications for innovation policy. Innovation : Management, Policy and Practice, 11(2), pp. 190-200.

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Both creative industries and innovation are slippery fish to handle conceptually, to say nothing of their relationship.

This paper faces, first, the problems of definitions and data that can bedevil clear analysis of the creative industries. It then presents a method of data generation and analysis that has been developed to address these problems while providing an evidence pathway supporting the movement in policy thinking from creative output (through industry sectors) to creative input to the broader economy (through a focus on occupations/activity).

Facing the test of policy relevance, this work has assisted in moving the ongoing debates about the creative industries toward innovation thinking by developing the concept of creative occupations as input value. Creative inputs as 'enablers' arguably has parallels with the way ICTs have been shown to be broad enablers of economic growth. We conclude with two short instantiations of the policy relevance of this concept: design as a creative input; and creative human capital and education.

Impact and interest:

18 citations in Scopus
15 citations in Web of Science®
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ID Code: 28226
Item Type: Journal Article
Refereed: Yes
Additional URLs:
Keywords: United Kingdom creative industries, 'Trident' analysis, design
ISSN: 1447-9338
Subjects: Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Media Studies (200104)
Divisions: Past > Research Centres > ARC Centre of Excellence for Creative Industries and Innovation
Current > QUT Faculties and Divisions > Creative Industries Faculty
Deposited On: 27 Oct 2009 00:35
Last Modified: 09 Jul 2017 11:01

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