Enhancing Student Learning in Large Undergraduate Clasees by Using Audio-visual Case Studies
Wickramasekera, Rumintha, Bamberry, Geoff, & Sabestian, Dipu (2009) Enhancing Student Learning in Large Undergraduate Clasees by Using Audio-visual Case Studies. In Proceedings of the 2009 Australia and New Zealand International Business Academy Conference, Brisbane, Queensland.
Critical skills such as identifying and appreciating issues that confront firms engaging in international business, and the ability to undertake creative decision-making, are considered fundamental to the study of International Business. It has been argued that using audio-visual case studies can help develop such skills. However, this is difficult due to a lack of Australian case studies. This paper reviews the literature outlining the advantages believed to result from the use of audio-visual case studies, describes a project implemented in a large cohort of students studying International Business, reports on a pilot evaluation of the project, and outlines the findings and conclusions of the survey.
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|Item Type:||Conference Paper|
|Keywords:||Experiential Learning, Case Studies, International Business, Video, HERN|
|Subjects:||Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300) > International Business (150308)|
Australian and New Zealand Standard Research Classification > EDUCATION (130000) > CURRICULUM AND PEDAGOGY (130200) > Economics Business and Management Curriculum and Pedagogy (130203)
|Divisions:||Current > QUT Faculties and Divisions > QUT Business School|
Current > Schools > School of Advertising, Marketing & Public Relations
|Copyright Owner:||Copyright 2009 Please consult the authors.|
|Deposited On:||03 Dec 2009 11:26|
|Last Modified:||29 Feb 2012 23:58|
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