A study and comparison of multimedia Web searching : 1997-2006
Tjondronegoro, Dian W., Spink, Amanda H., & Jansen, Bernard J. (2009) A study and comparison of multimedia Web searching : 1997-2006. Journal of the American Society for Information Science and Technology, 60(9), pp. 1756-1768.
Searching for multimedia is an important activity for users of Web search engines. Studying user's interactions with Web search engine multimedia buttons, including image, audio, and video, is important for the development of multimedia Web search systems. This article provides results from a Weblog analysis study of multimedia Web searching by Dogpile users in 2006. The study analyzes the (a) duration, size, and structure of Web search queries and sessions; (b) user demographics; (c) most popular multimedia Web searching terms; and (d) use of advanced Web search techniques including Boolean and natural language. The current study findings are compared with results from previous multimedia Web searching studies. The key findings are: (a) Since 1997, image search consistently is the dominant media type searched followed by audio and video; (b) multimedia search duration is still short (>50% of searching episodes are <1 min), using few search terms; (c) many multimedia searches are for information about people, especially in audio search; and (d) multimedia search has begun to shift from entertainment to other categories such as medical, sports, and technology (based on the most repeated terms). Implications for design of Web multimedia search engines are discussed.
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|Item Type:||Journal Article|
|Keywords:||Multimedia search, Web log analysis|
|Subjects:||Australian and New Zealand Standard Research Classification > INFORMATION AND COMPUTING SCIENCES (080000) > LIBRARY AND INFORMATION STUDIES (080700) > Information Retrieval and Web Search (080704)|
|Divisions:||Past > QUT Faculties & Divisions > Faculty of Science and Technology|
Past > Schools > School of Information Technology
|Copyright Owner:||Copyright 2010 ASIS&T|
|Deposited On:||02 Feb 2010 07:40|
|Last Modified:||01 Mar 2012 00:12|
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