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The Creative Workforce : How to Launch Young People into High-Flying Futures

McWilliam, Erica (2008) The Creative Workforce : How to Launch Young People into High-Flying Futures. UNSW Press.

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Abstract

Creativity has become the economic engine of the 21st century. No longer the preserve of creative industries, 'creative capital' – in the form of novel thinking, navigation, interactivity and border-crossing – has become crucial to success and productivity. But are young people being equipped for a work future in which creativity is the defining feature of economic life? In this important book, Erica McWilliam argues that young people’s creative capacities are not being properly developed and that education, particularly in Australia, demands a massive pedagogical shift. Using both Australian and overseas examples, McWilliam describes what creative capacities are, why they've become important to our work futures, and what can be done to optimise the creative capacities of young people.

Impact and interest:

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ID Code: 31761
Item Type: Book
ISBN: 9781921410222
Subjects: Australian and New Zealand Standard Research Classification > STUDIES IN CREATIVE ARTS AND WRITING (190000) > OTHER STUDIES IN CREATIVE ARTS AND WRITING (190999)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Deposited On: 14 Apr 2010 11:49
Last Modified: 29 Feb 2012 23:47

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