Landcorp Farming Limited : cultivating livestock, ideas and innovation
Luke, Belinda G., Kearins, Kate , & Verreynne, Martie-Louise (2010) Landcorp Farming Limited : cultivating livestock, ideas and innovation. In Hunter, Ian & Morris, Kevin (Eds.) Innovation and entrepreneurship. The University of Auckland Business Case Centre, Auckland, New Zealand, pp. 188-199.
In 1987 Landcorp was corporatised as a state-owned enterprise under New Zealand's public sector reforms and began operating as a collection of farms located throughout the country. Twenty years later, Landcorp had established a record of careful land management, productivity growth and solid financial returns, transforming from a fledgling company into one of the country's largest farmers. Landcorp was a major agribusiness with assets of more than $1.4 billion, built on a culture of continuous improvement and an innovative approach to business. The challenge going forward was to continue growth without increasing land ownership : cultivating ideas to grow in less conventional ways. This case study examines the operations, development and innovative approach to business undertaken by Landcorp Farming Limited, concentrating on the challenges faced by the company to maintain profits and growth, and its strategic direction for the future.
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|Item Type:||Book Chapter|
|Keywords:||Entrepreneurship, State-owned enterprises, New Zealand|
|Subjects:||Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300) > Entrepreneurship (150304)|
|Divisions:||Current > QUT Faculties and Divisions > QUT Business School|
Current > Schools > School of Accountancy
|Copyright Owner:||Copyright 2010 The Editors and contributors|
|Copyright Statement:||Selection and introduction c the editors, 2010 Case studies c the contributors, 2010|
|Deposited On:||06 Dec 2010 11:11|
|Last Modified:||01 Mar 2012 00:29|
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