The role of emotional labour and role stress on burnout and psychological strain in high contact service employees
Lings, Ian, Durden, Geoff, Lee, Nick, & Cadogan, John (2010) The role of emotional labour and role stress on burnout and psychological strain in high contact service employees. In Proceedings of Academy of Marketing Conference 2010, Coventry University, Coventry, UK.
This study examines the relationships between job demands (in the form of role stressors and emotional management) and employee burnout amongst high contact service employees. Employees in customer facing roles are frequently required to manage overwhelming, conflicting or ambiguous demands, which they may feel ill-equipped to handle. Simultaneously, they must manage the emotions they display towards customers, suppressing some, and expressing others, be they genuine or contrived. If the in-role effort required of employees exceeds their inherent capacity to cope, burnout may result. Burnout, in turn, can have serious detrimental consequences for the psychological well being of employees. We find that both emotional management and role stressors impact burnout. We also confirm that burnout predicts psychological strain. In line with the Job Demands and Resources Model, we examine the mitigating impact of perceived support on these relationships but do not find a significant mitigating impact.
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|Item Type:||Conference Paper|
|Keywords:||emotional labour, role stress, burnout, psychological strain, high contact, employees, distress|
|Subjects:||Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Marketing Management (incl. Strategy and Customer Relations) (150503)|
|Divisions:||Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Advertising, Marketing & Public Relations
|Copyright Owner:||Copyright 2010 [please consult the authors]|
|Deposited On:||10 Jan 2011 23:42|
|Last Modified:||10 Aug 2011 15:30|
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