Improving matching process in social network

Chen, Lin, Nayak, Richi, & Xu, Yue (2010) Improving matching process in social network. In IEEE International Conference on Data Mining Workshops, IEEE Computer Society, Sydney, pp. 305-311.

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Online dating networks, a type of social network, are gaining popularity. With many people joining and being available in the network, users are overwhelmed with choices when choosing their ideal partners. This problem can be overcome by utilizing recommendation methods. However, traditional recommendation methods are ineffective and inefficient for online dating networks where the dataset is sparse and/or large and two-way matching is required. We propose a methodology by using clustering, SimRank to recommend matching candidates to users in an online dating network. Data from a live online dating network is used in evaluation. The success rate of recommendation obtained using the proposed method is compared with baseline success rate of the network and the performance is improved by double.

Impact and interest:

5 citations in Scopus
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ID Code: 40175
Item Type: Conference Paper
Refereed: Yes
Keywords: online dating, clustering, SimRank
DOI: 10.1109/ICDMW.2010.41
ISBN: 978-0-7695-4257-7
Subjects: Australian and New Zealand Standard Research Classification > INFORMATION AND COMPUTING SCIENCES (080000) > INFORMATION SYSTEMS (080600) > Information Systems not elsewhere classified (080699)
Divisions: Past > Schools > Computer Science
Past > QUT Faculties & Divisions > Faculty of Science and Technology
Copyright Owner: Copyright 2010 IEEE.
Deposited On: 17 Feb 2011 01:02
Last Modified: 29 Feb 2012 14:30

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