Franchise nations : theorising diaspora from outside In(dia)

Leong, Susan (2011) Franchise nations : theorising diaspora from outside In(dia). In Pal, Adesh (Ed.) Celebrating 50 Years of Swarnim Gujarat : the Role of Gujarati Diaspora, January 2-4, 2011, Ahmedabad, India. (Unpublished)

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Research on diaspora has long been dominated by approaches that centre on displacement, relocation, mixed identities, cultural hybridity, loss, yearning and disaffection. In this paper, I outline a fresh conceptual framework, franchise nation, which approaches the study of diaspora from the perspective of the state. What this framework allows is the study of the processes that states employ to woo, nurture and engage their diasporas so as to extend their sovereignty extra-territorially, ie. statecraft. The franchise nation concept draws on the notion of cultural expediency and complements two approaches that dominate the study of statecraft today: soft power and nation branding. However, the point of this is not, to borrow Gayatri Spivak’s words, to be either pro or anti-sovereign but rather to stay awake to how sovereignty is “invoked, extended, deterritorialised, aggregated, [and] abrogated” (2007). Far from suggesting the imminent arrival of a post-national period, the intention with the franchise nation concept is to explicate and better understand the complexities that inhabit the terrain between diaspora, home and host nation that allow and accompany the exercise of sovereignty from afar.

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ID Code: 41833
Item Type: Conference Paper
Refereed: No
Keywords: India, Diaspora, nation branding, soft power, franchise nation
Subjects: Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Media Studies (200104)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Past > Schools > Journalism, Media & Communication
Deposited On: 29 May 2011 22:59
Last Modified: 29 May 2011 22:59

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