Online banking customization via tag-based interaction

Ravendran, Rajinesh, MacColl, Ian, & Docherty, Michael (2011) Online banking customization via tag-based interaction. In Workshop on Data-Centric Interactions on the Web at INTERACT 2011, 6th September 2011, Lisbon.

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In this paper, we describe ongoing work on online banking customization with a particular focus on interaction. The scope of the study is confined to the Australian banking context where the lack of customization is evident. This paper puts forward the notion of using tags to facilitate personalized interactions in online banking. We argue that tags can afford simple and intuitive interactions unique to every individual in both online and mobile environments. Firstly, through a review of related literature, we frame our work in the customization domain. Secondly, we define a range of taggable resources in online banking. Thirdly, we describe our preliminary prototype implementation with respect to interaction customization types. Lastly, we conclude with a discussion on future work.

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ID Code: 45455
Item Type: Conference Paper
Refereed: Yes
Keywords: website customization, online banking
Subjects: Australian and New Zealand Standard Research Classification > INFORMATION AND COMPUTING SCIENCES (080000) > INFORMATION SYSTEMS (080600) > Computer-Human Interaction (080602)
Australian and New Zealand Standard Research Classification > BUILT ENVIRONMENT AND DESIGN (120000) > DESIGN PRACTICE AND MANAGEMENT (120300)
Divisions: Past > Schools > Computer Science
Current > Research Centres > Smart Services CRC
Copyright Owner: Copyright 2011 [please consult the authors]
Deposited On: 28 Aug 2011 22:42
Last Modified: 19 Jun 2017 21:26

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