General characteristics of anticipated user experience (AUX) with interactive products

Yogasara, Thedy, Popovic, Vesna, Kraal, Ben J., & Chamorro-Koc, Marianella (2011) General characteristics of anticipated user experience (AUX) with interactive products. In Roozenburg, Norbert, Chen, Lin-Lin, & Stappers, Pieter Jan (Eds.) Proceedings of IASDR2011 : the 4th World Conference on Design Research : Diversity and Unity, IASDR, Delft University of Technology, Delft, The Netherlands, pp. 1-11.

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Providing a positive user experience (UX) has become the key differentiator for products to win a competition in mature markets. To ensure that a product will support enjoyable experiences for its users, assessment of UX should be conducted early during the design and development process. However, most UX frameworks and evaluation techniques focus on understanding and assessing user’s experience with functional prototypes or existing products. This situation delays UX assessment until the late phases of product development which may result in costly design modifications and less desirable products. A qualitative study was conducted to investigate anticipated user experience (AUX) to address this issue. Twenty pairs of participants were asked to imagine an interactive product, draw their product concept, and anticipate their interactions and experiences with it. The data was analyzed to identify general characteristics of AUX. We found that while positive AUX was mostly related to an imagined/desired product, negative AUX was mainly associated with existing products. It was evident that the pragmatic quality of product was fundamental, and significantly influenced user’s anticipated experiences. Furthermore, the hedonic quality of product received more focus in positive than negative AUX. The results also showed that context, user profile, experiential knowledge, and anticipated emotion could be reflected in AUX. The understanding of AUX will help product designers to better foresee the users’ underlying needs and to focus on the most important aspects of their positive experiences, which in turn facilitates the designers to ensure pleasurable UX from the start of the design process.

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ID Code: 47035
Item Type: Conference Paper
Refereed: Yes
Keywords: Anticipated User Experience, Product Design, Human-centered Design
ISBN: 9789461907189
Subjects: Australian and New Zealand Standard Research Classification > INFORMATION AND COMPUTING SCIENCES (080000) > INFORMATION SYSTEMS (080600) > Computer-Human Interaction (080602)
Australian and New Zealand Standard Research Classification > BUILT ENVIRONMENT AND DESIGN (120000) > DESIGN PRACTICE AND MANAGEMENT (120300) > Design Innovation (120302)
Australian and New Zealand Standard Research Classification > BUILT ENVIRONMENT AND DESIGN (120000) > DESIGN PRACTICE AND MANAGEMENT (120300) > Industrial Design (120305)
Divisions: Past > QUT Faculties & Divisions > Faculty of Built Environment and Engineering
Copyright Owner: Copyright 2011 [please consult the author]
Deposited On: 16 Nov 2011 22:57
Last Modified: 03 Jul 2017 14:02

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