Multiple perspectives of design thinking in business education

Matthews, Judy H., Bucolo, Sam, & Wrigley, Cara (2011) Multiple perspectives of design thinking in business education. In Cai, J., Liu, J., Tong, G., & Ip, A. (Eds.) Design Management Towards a New Era of Innovation, Tsinghua – DMI , Hong Kong Convention and Exhibition Center, Hong Kong, pp. 302-311.

View at publisher


Business education leaders have expressed interest in learning more about design and design thinking and their contributions to better problem framing, problem solving and to generating new solutions. Many business schools have engaged in educational programs with students from multiple disciplines, applying design thinking to business problems around workplace issues. This paper investigates a range of educational programs that teach design thinking to students in business education, at undergraduate and postgraduate levels around the world. We identify four patterns of program delivery that are emerging: human-centered design, integrative thinking, design management and design as strategy and discuss contributions from each. We expect that these four patterns of program delivery will continue and predict an increasing focus on programs around design as strategy in the near future.

Impact and interest:

Search Google Scholar™

Citation counts are sourced monthly from Scopus and Web of Science® citation databases.

These databases contain citations from different subsets of available publications and different time periods and thus the citation count from each is usually different. Some works are not in either database and no count is displayed. Scopus includes citations from articles published in 1996 onwards, and Web of Science® generally from 1980 onwards.

Citations counts from the Google Scholar™ indexing service can be viewed at the linked Google Scholar™ search.

Full-text downloads:

313 since deposited on 15 Jan 2012
25 in the past twelve months

Full-text downloads displays the total number of times this work’s files (e.g., a PDF) have been downloaded from QUT ePrints as well as the number of downloads in the previous 365 days. The count includes downloads for all files if a work has more than one.

ID Code: 48049
Item Type: Conference Paper
Refereed: Yes
Keywords: Design Thinking, Design Management, Business Education, Learning,, Design as Strategy, HERN
ISBN: 9789881598417
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300) > Business and Management not elsewhere classified (150399)
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Past > QUT Faculties & Divisions > Faculty of Built Environment and Engineering
Past > Schools > School of Design
Current > Schools > School of Management
Copyright Owner: Copyright 2011 Tsinghua – DMI
Deposited On: 15 Jan 2012 21:57
Last Modified: 31 May 2012 03:43

Export: EndNote | Dublin Core | BibTeX

Repository Staff Only: item control page