Entrepreneurship : from denial to discovery in nonprofit art museums?
Rentschler, Ruth (2001) Entrepreneurship : from denial to discovery in nonprofit art museums? Queensland University of Technology, Brisbane, QLD. [Working Paper]
This research explores the function of entrepreneurship in nonprofit art museums. Traditionally, entrepreneurship literature features debates on customer orientation and innovation. This paper reviews a tension in entrepreneurship: the relationship between limited funding and the need to innovate in nonprofit art museums. The paper develops a construct by which to explain the structure of entrepreneurship in nonprofit art museums in Australia and New Zealand since 1975. From this discussion, different strategies and tensions are highlighted that nonprofit art museum directors have used. The dynamics are explored in ten large art museums and the managerial implications are developed.
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|Item Type:||Working Paper|
|Keywords:||Entrepreneurship, Nonprofit Art Museums|
|Subjects:||Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > OTHER COMMERCE MANAGEMENT TOURISM AND SERVICES (159900)
Australian and New Zealand Standard Research Classification > STUDIES IN HUMAN SOCIETY (160000)
|Copyright Owner:||Copyright 2001 Queensland University of Technology|
|Deposited On:||22 May 2012 23:02|
|Last Modified:||23 May 2012 02:17|
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