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How to work the crowd : a snapshot of barriers and motivations to crowdfunding

Klaebe, Helen G. & Laycock, Rebecca (2012) How to work the crowd : a snapshot of barriers and motivations to crowdfunding. Australia Council for the Arts, Sydney, NSW.

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Abstract

Introduction

This study is a snapshot of Australian donor motivations and donor barriers to crowdfunding, and provides some indicative recommendations on ways the uptake of crowdfunding in the creative industries might increase.

It is based upon a literature review and semi-structured interviews with 17 stakeholders who have used crowdfunding in Australia, including: creative producers seeking funds; financial crowdfunding donors; Artsupport Australia mentors of artists who are using crowdfunding; and crowdfunding site stakeholders.

About the report

Artsupport Australia commissioned the Queensland University of Technology Creative Industries team to produce a report on trends related to crowdfunding, particularly identifying barriers and motivations that might be associated with it. Artsupport Australia suggested a list of interview candidates, based on those individuals’ knowledge or experience with crowdfunding, to provide a better understanding of perceptions of this emerging practice, and to inform discussions on whether it is a useful revenue generating mechanism for the cultural sector.

Impact and interest:

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Full-text downloads:

345 since deposited on 06 Sep 2012
255 in the past twelve months

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ID Code: 53471
Item Type: Report
Keywords: Arts, Crowdfunding, Donor, Fundraiser
Subjects: Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Communication and Media Studies not elsewhere classified (200199)
Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > OTHER LANGUAGE COMMUNICATION AND CULTURE (209900)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Copyright Owner: Copyright 2012 Australia Council for the Arts
Deposited On: 06 Sep 2012 12:43
Last Modified: 28 Feb 2013 13:57

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