The platform of spoof videos : The case of

Li, Henry Siling (2012) The platform of spoof videos : The case of Cultural Science Journal, 5(2), pp. 153-168.

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This paper analyses the enabling and constraining role of platforms in the development of online video-spoofing culture in China. Using, one of China’s most popular video-sharing sites, as a case study, the paper discusses how video-sharing sites facilitate and curtail the self, and how they negotiate and balance among users, clients and the state, teasing out the complex politics of platforms in China. Particular reference is made to three “star users”, Jiaoshou, Hu Ge and Corndog, who gained fame for themselves via the popularity of their spoof videos on this platform.

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ID Code: 54558
Item Type: Journal Article
Refereed: Yes
Additional URLs:
Keywords: Platform,, Self, Curator, Censor, Mainstreaming
ISSN: 1836-0416 (online)
Subjects: Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Past > Schools > School of Media, Entertainment & Creative Arts
Copyright Owner: Copyright 2012 QUT
Deposited On: 05 Nov 2012 01:05
Last Modified: 15 Jan 2014 14:15

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