Policy measures for creating an integrated and brand-focused innovation system for film industries in shadow nations : an application to Australia's national film industry

Maher, Sean, Brambini, Annalisa, & Vang, Jan (2013) Policy measures for creating an integrated and brand-focused innovation system for film industries in shadow nations : an application to Australia's national film industry. International Journal of Business and Globalisation, 10(2), pp. 137-156.

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Abstract

Shadow nations face particular problems in constructing competitive film industries. Shadow nations refer to nations whose relative competitiveness suffers from easy product substitutability by products initiated, produced and distributed by powerful actors, such as media conglomerates located in Hollywood. The dominant literature has so far neglected the developing policy recommendations for dealing explicitly with the challenges of shadow nations. This paper aims to develop and apply a normative model for the development of film industries in shadow nations. The model integrates insights from innovation system studies and place branding. The developed model is applied to the Australian film industry as Australia represents a typical shadow nation within the film industry.

Impact and interest:

1 citations in Scopus
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ID Code: 57396
Item Type: Journal Article
Refereed: Yes
Additional URLs:
Keywords: Film, Innovation, Australia, Shadow Destination, Creative Industry, Regional Development, Policy
DOI: 10.1504/IJBG.2013.052255
ISSN: 17533635
Subjects: Australian and New Zealand Standard Research Classification > STUDIES IN CREATIVE ARTS AND WRITING (190000) > FILM TELEVISION AND DIGITAL MEDIA (190200)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Past > Disciplines > Film & Television
Copyright Owner: Copyright 2013 Inderscience Enterprises Ltd.
Deposited On: 21 Feb 2013 02:08
Last Modified: 04 Apr 2014 21:37

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