How the environment affects opportunity recognition by entrepreneurs at the bottom of the pyramid

Zolin, Roxanne (2013) How the environment affects opportunity recognition by entrepreneurs at the bottom of the pyramid. In Davidsson, Per (Ed.) Conference Proceedings : Australia Centre for Entrepreneurship (ACE) Research Exchange Conference 2013, Australia Centre for Entrepreneurship, Brisbane, Australia.

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There is an army of bottom of the pyramid entrepreneurs (BOPE) who have the potential to transform developing economies, if they can identify and exploit business opportunities. BOPE could have unidentified resources that could lead to the recognition of radical new opportunities. This study paper asks how environmental factors and identification of resources affect Opportunity Recognition by BOP entrepreneurs in developing economies. To investigate this research question we conduct a literature review and plan semi-structured interviews of existing and nascent entrepreneurs in the largest and arguably the poorest country in Africa, the Democratic Republic of the Congo. In this paper we review the context of BOPE and describe the methodology we will use to gather and analyse data. Finally, we describe our access to suitable respondents for this study and how it will be conducted.

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ID Code: 59480
Item Type: Conference Paper
Refereed: Yes
Keywords: Environment, Opportunity Recognition , Entrepreneurs
ISBN: 9781921897559
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300) > Entrepreneurship (150304)
Divisions: Current > Research Centres > Australian Centre for Entrepreneurship
Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Management
Copyright Owner: Copyright 2013 Please consult the author.
Deposited On: 30 Apr 2013 03:18
Last Modified: 20 Feb 2014 07:47

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