A comparative usability study of a tag-based interface in the mobile banking context

Ravendran, Rajinesh, MacColl, Ian, & Docherty, Michael (2012) A comparative usability study of a tag-based interface in the mobile banking context. In CHINZ 2012 Proceedings of the 13th International Conference of the NZ Chapter of the ACM's Special Interest Group on Human-Computer Interaction, ACM, Dunedin, New Zealand, pp. 80-83.

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This paper presents a comparative study to evaluate the usability of a tag-based interface alongside the present 'conventional' interface in the Australian mobile banking context. The tag-based interface is based on user-assigned tags to banking resources with support for different types of customization. And the conventional interface is based on standard HTML objects such as select boxes, lists, tables and etc, with limited customization. A total of 20 banking users evaluated both interfaces based on a set of tasks and completed a post-test usability questionnaire. Efficiency, effectiveness, and user satisfaction were considered to evaluate the usability of the interfaces. Results of the evaluation show improved usability in terms of user satisfaction with the tag-based interface compared to the conventional interface. This outcome is more apparent among participants without prior mobile banking experience. Therefore, there is a potential for the tag-based interface to improve user satisfaction of mobile banking and also positively affect the adoption and acceptance of mobile banking, particularly in Australia.

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ID Code: 60030
Item Type: Conference Paper
Refereed: Yes
Keywords: Usability , Mobile, Tags, Interaction, Customization, Banking
DOI: 10.1145/2379256.2379269
ISBN: 9781450314749
Divisions: Current > Schools > School of Electrical Engineering & Computer Science
Current > QUT Faculties and Divisions > Faculty of Health
Current > QUT Faculties and Divisions > Science & Engineering Faculty
Current > Schools > School of Public Health & Social Work
Copyright Owner: Copyright 2012 ACM
Deposited On: 20 May 2013 00:09
Last Modified: 15 Jan 2014 14:36

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