The Social Contract and Beyond in Broadcast Media Policy

Flew, Terry (2006) The Social Contract and Beyond in Broadcast Media Policy. Television and New Media, 7(3), pp. 282-305.

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This article undertakes an institutionalist analysis of broadcast media policy, analyzing sources of both stability and change over time. It draws attention to the distinctive features of broadcast licenses as a form of soft property and the significance of policy settlements as ways in which regulators in different countries have managed the relationship between private ownership and public interest. It traces the development of broadcast media policy in Australia from the 1950s to the present in this light, arguing that continuities in policy over time that have favored incumbent commercial interests have been the prevailing pattern of policy outcomes. The article concludes by raising issues about whether a social democratic approach to media policy should support the introduction of greater market competition in a multiplatform environment rather than seek to maintain the existing broadcasting order and draws on so-called new public interest literature to make this argument.

Impact and interest:

11 citations in Scopus
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ID Code: 6129
Item Type: Journal Article
Refereed: Yes
Additional Information: For more information, please refer to the journal’s website (see link) or contact the author. Author contact details:
Keywords: broadcasting, regulation, institutions, policy settlements, digital television, public interest, competition, innovation, social democracy
DOI: 10.1177/1527476404270606
ISSN: 1527-4764
Subjects: Australian and New Zealand Standard Research Classification > STUDIES IN CREATIVE ARTS AND WRITING (190000)
Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > OTHER LANGUAGE COMMUNICATION AND CULTURE (209900) > Language Communication and Culture not elsewhere classified (209999)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Copyright Owner: Copyright 2006 Sage Publications
Deposited On: 28 Mar 2007 00:00
Last Modified: 29 Feb 2012 13:20

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