Understanding the fabric of social interactions for ridesharing through mining social networking sites

Mirisaee, Seyed Hadi , Brereton, Margot, Roe, Paul, & Redhead, Fiona (2013) Understanding the fabric of social interactions for ridesharing through mining social networking sites. In Shen, Haifeng, Smith, Ross, Paay, Jeni, Calder, Paul, & Wyeld, Theodor (Eds.) Proceedings of the 25th Australian Computer-Human Interaction Conference (OzCHI 2013), ACM Digital Library, Flinder University, Adelaide, SA, pp. 451-454.

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The design of applications for dynamic ridesharing or carpooling is often formulated as a matching problem of connecting people with an aligned set of transport needs within a reasonable interval of time and space. This problem formulation relegates social connections to being secondary factors. Technology assisted ridesharing applications that put the matching problem first have revealed that they suffer from being unable to address the factor of social comfort, even after adding friend features or piggybacking on social networking sites. This research aims to understand the fabric of social interactions through which ridesharing happens. We take an online observation approach in order to understand the fabric of social interactions for ridesharing that is happening in highly subscribed online groups of local residents. This understanding will help researchers to identify design challenges and opportunities to support ridesharing in local communities. This paper contributes a fundamental understanding of how social interactions and social comfort precede rideshare requests in local communities.

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ID Code: 66446
Item Type: Conference Paper
Refereed: Yes
Keywords: Ridesharing, Social fabric, Social design implications
DOI: 10.1145/2541016.2541071
ISBN: 9781450325257
Divisions: Current > Schools > School of Electrical Engineering & Computer Science
Current > QUT Faculties and Divisions > Science & Engineering Faculty
Copyright Owner: Copyright 2013 ACM
Deposited On: 22 Jan 2014 00:46
Last Modified: 29 Jan 2014 05:12

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