Comparing professional identities, attitudes, and views in public communication : a study of Chilean journalists and public relations practitioners

Mellado, Claudia & Hanusch, Folker (2011) Comparing professional identities, attitudes, and views in public communication : a study of Chilean journalists and public relations practitioners. Public Relations Review, 37(4), pp. 384-391.

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Public relations (PR) practitioners’ and journalists’ professional views and attitudes toward each other have been a subject of academic inquiry during the past decades; however, much of this research has focused on Europe and North America. In other regions of the world, for example in Latin America, historical developments and social understandings have led to slightly different conceptualizations of PR and journalism. Using Chile as a case study, this paper reports the results of an examination of Chilean journalists’ and PR practitioners’ professional conceptions. While both groups tend to have somewhat similar views of media relations and see themselves as part of the same profession, there are also important differences which are most likely based on professional socialization processes rather than educational backgrounds or sociodemographic and work related variables. Implications for contextually grounded approaches to the study of PR and journalism are highlighted.

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6 citations in Scopus
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4 citations in Web of Science®

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ID Code: 68299
Item Type: Journal Article
Refereed: Yes
Keywords: journalism, professional identity, public relations practitioners, media relations, public relations, journalists
DOI: 10.1016/j.pubrev.2011.08.014
ISSN: 0363-8111
Subjects: Australian and New Zealand Standard Research Classification > STUDIES IN CREATIVE ARTS AND WRITING (190000) > JOURNALISM AND PROFESSIONAL WRITING (190300) > Journalism Studies (190301)
Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Past > Schools > Journalism, Media & Communication
Copyright Owner: Copyright 2011 Elsevier
Copyright Statement: This is the author’s version of a work that was accepted for publication in Public Relations Review. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Public Relations Review, [VOL 37, ISSUE 4, (2011)] DOI: 10.1016/j.pubrev.2011.08.014
Deposited On: 12 Mar 2014 21:56
Last Modified: 17 May 2014 09:04

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