Mobile phones and media use in Madang province of Papua New Guinea

Watson, Amanda H.A. (2013) Mobile phones and media use in Madang province of Papua New Guinea. Pacific Journalism Review, 19(2), pp. 156-175.

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A mobile phone service was not available to the majority of the population in Papua New Guinea (PNG) until mid-2007. Since that time, commercial competition has been introduced into the mobile telecommunication sector and coverage has spread across many parts of the country. While the focus of this article is on mobile phones, the research has also explored media access and media usage more generally. Analysis in this article adopts the 'circuit of culture' model developed by du Gay et al. (1997). The article is based on data from a survey conducted in 2009 in eight rural villages in Madang Province. The research occurred during the primary stages of mobile phone adoption in these places, providing a rare opportunity to gauge early adoption behaviour and attitudes.

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ID Code: 71870
Item Type: Journal Article
Refereed: Yes
Additional URLs:
Keywords: Cell phone, Circuit of culture, Communication, Melanesia, Mobile phone, Papua New Guinea, Phone, Telephone
ISSN: 1023-9499
Subjects: Australian and New Zealand Standard Research Classification > STUDIES IN CREATIVE ARTS AND WRITING (190000) > JOURNALISM AND PROFESSIONAL WRITING (190300) > Journalism Studies (190301)
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Copyright Owner: Copyright 2013 Auckland University of Technology
Deposited On: 21 May 2014 02:07
Last Modified: 26 Jan 2015 21:54

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