Towards a multiple-goal pursuit and multilevel view of continuing information technology usage : a process model integration and a research agenda

Zhang, Meng (2014) Towards a multiple-goal pursuit and multilevel view of continuing information technology usage : a process model integration and a research agenda. In Pacific Asia Conference on Information Systems (PACIS) 2014 Proceedings, AIS Electronic Library (AISeL), Chengdu, China, p. 243.

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The value of information technology (IT) is often realized when continuously being used after users’ initial acceptance. However, previous research on continuing IT usage is limited for dismissing the importance of mental goals in directing users’ behaviors and for inadequately accommodating the group context of users. This in-progress paper offers a synthesis of several literature to conceptualize continuing IT usage as multilevel constructs and to view IT usage behavior as directed and energized by a set of mental goals. Drawing from the self-regulation theory in the social psychology, this paper proposes a process model, positioning continuing IT usage as multiple-goal pursuit. An agent-based modeling approach is suggested to further explore causal and analytical implications of the proposed process model.

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ID Code: 74399
Item Type: Conference Paper
Refereed: Yes
Additional URLs:
Keywords: Continuing IT Use, IT Usage, Self-Regulation Theory, Goal-Directed Behavior, Multilevel Theory, Agent-Based Modeling, Computational Experimentation
Subjects: Australian and New Zealand Standard Research Classification > INFORMATION AND COMPUTING SCIENCES (080000) > INFORMATION SYSTEMS (080600)
Divisions: Current > QUT Faculties and Divisions > Science & Engineering Faculty
Copyright Owner: Copyright 2014 [please consult the author]
Deposited On: 24 Jul 2014 22:31
Last Modified: 23 Feb 2015 01:04

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