Contextualising co-creation of value in electronic personal health records

Andrews, Lynda, Sahama, Tony R., & Gajanayake, Randike (2014) Contextualising co-creation of value in electronic personal health records. In 16th International Conference on E-health, IEEE Communication Society, Natal, Brazil.

Abstract

This conceptual paper is a preliminary part of an ongoing study into take-up of electronic personal health records (ePHRs). The purpose of this work is to contextually ‘operationalise' Grönroos’ (2012) model of value co-creation in service for ePHRs. Using findings in the extant literature we enhance theoretical and practical understanding of the potential for co-creation of value with ePHRs for relevant stakeholders. The research design focused on the selection and evaluation of relevant literature to include in the discussion. The objective was to demonstrate which articles can be used to 'contextualise' the concepts in relation to relevant healthcare providers and patient engagement in the co-creation of value from having shared ePHRs. Starting at the service concept, that is, what the service provider wants to achieve and for whom, there is little doubt that there are recognised benefits that co-create value for both healthcare providers and healthcare consumers (i.e. patients) through shared ePHRs. We further highlight both alignments and misalignments in the resources and activities concepts between stakeholder groups. Examples include the types of functionalities as well as the interactive and peer communication needs perceived as useful for healthcare providers compared to healthcare consumers. The paper has implications for theory and practice and is an original and innovative approach to studying the co-creation of value in eHealth delivery.

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ID Code: 78252
Item Type: Conference Paper
Refereed: Yes
Additional URLs:
Keywords: eHealth, ePHRs, Value Co-creation, e-service, Healthcare Providers, Healthcare Consumers, Peer Communication
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500)
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Electrical Engineering & Computer Science
Current > QUT Faculties and Divisions > Science & Engineering Faculty
Current > Schools > School of Advertising, Marketing & Public Relations
Copyright Owner: Copyright 2014 IEEE
Deposited On: 02 Nov 2014 23:47
Last Modified: 01 Feb 2015 21:48

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