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Assessment of personal crash risk among rural drivers: Perception versus reality

Sticher, Gayle & Sheehan, Mary C. (2006) Assessment of personal crash risk among rural drivers: Perception versus reality. In Australasian Road Safety Research Policing and Education Conference, 25-27 October 2006, Gold Coast, Queensland.

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Abstract

The higher incidence of road crashes in rural areas is well-known to safety researchers and practitioners. High rates of rural road fatalities and serious injury crashes are inevitably followed by calls for interventions to lower these tolls. However, interventions that have reduced the road toll in urban areas have not achieved the same successes on rural roads. To develop effective countermeasures and interventions for rural road users, further efforts are required to understand rural drivers’ beliefs about their driving risks and abilities. This study used focus groups to explore the views of 58 rural drivers, and compared this information with data obtained from 143 patients hospitalised after a rural road crash and 290 rural drivers interviewed as roadside controls. Focus groups participants inaccurately appraised the risk factors associated with rural road crashes, when compared with information obtained from the patients hospitalised after such crashes. The majority of rural road users in all three groups gave very positive appraisals of their own driving ability. The implications of these findings for rural road safety interventions are discussed.

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ID Code: 8340
Item Type: Conference Paper
Additional Information: The contents of this proceeding can be freely accessed online via the journal’s web page (see hypertext link).
Additional URLs:
Subjects: Australian and New Zealand Standard Research Classification > PSYCHOLOGY AND COGNITIVE SCIENCES (170000) > PSYCHOLOGY (170100) > Sensory Processes Perception and Performance (170112)
Australian and New Zealand Standard Research Classification > STUDIES IN HUMAN SOCIETY (160000) > DEMOGRAPHY (160300) > Demography not elsewhere classified (160399)
Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > TRANSPORTATION AND FREIGHT SERVICES (150700) > Road Transportation and Freight Services (150703)
Australian and New Zealand Standard Research Classification > MEDICAL AND HEALTH SCIENCES (110000) > PUBLIC HEALTH AND HEALTH SERVICES (111700) > Preventive Medicine (111716)
Australian and New Zealand Standard Research Classification > PSYCHOLOGY AND COGNITIVE SCIENCES (170000) > PSYCHOLOGY (170100) > Psychology not elsewhere classified (170199)
Divisions: Current > Research Centres > Centre for Accident Research & Road Safety - Qld (CARRS-Q)
Current > QUT Faculties and Divisions > Faculty of Health
Current > Institutes > Institute of Health and Biomedical Innovation
Copyright Owner: Copyright 2006 The Authors
Deposited On: 03 Jul 2007
Last Modified: 29 Feb 2012 23:24

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