Predicting people’s intention to donate their body to medical science and research
Predictors of people’s intention to register with a body bequest program for donating their deceased body to medical science and research were examined using standard theory of planned behavior (TPB) predictors (attitude, subjective norm, perceived behavioral control) and adding moral norm, altruism, and knowledge. Australian students (N = 221) at a university with a recently established body bequest program completed measures of the TPB’s underlying beliefs (behavioral, normative, and control beliefs) and standard and extended TPB predictors, with a sub-sample reporting their registration-related behavior 2 months later. The standard TPB accounted for 43.6%, and the extended predictors an additional 15.1% of variance in intention. The significant predictors were attitude, subjective norm, and moral norm, partially supporting an extended TPB in understanding people’s body donation intentions. Further, important underlying beliefs can inform strategies to target prospective donors.
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|Item Type:||Journal Article|
|Keywords:||body donation, body bequest program, theory of planned behaviour, moral norm|
|Subjects:||Australian and New Zealand Standard Research Classification > PSYCHOLOGY AND COGNITIVE SCIENCES (170000) > PSYCHOLOGY (170100) > Social and Community Psychology (170113)|
|Divisions:||Current > QUT Faculties and Divisions > Faculty of Health
Current > Institutes > Institute of Health and Biomedical Innovation
Current > Schools > School of Psychology & Counselling
|Copyright Owner:||Copyright 2015 Taylor & Francis Group, LLC|
|Copyright Statement:||The Version of Record of this manuscript has been published
and is available in The Journal of Social Psychology, 06 February 2015, http://www.tandfonline.com/10.1080/00224545.2014.998962
|Deposited On:||24 Jun 2015 00:48|
|Last Modified:||14 Feb 2016 03:35|
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