Global business services: Increasing specialization and integration of the world economy as drivers of economic growth

Wirtz, Jochen, Tuzovic, Sven, & Ehret, Michael (2015) Global business services: Increasing specialization and integration of the world economy as drivers of economic growth. Journal of Service Management, 26(4), pp. 565-587.

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The purpose of this paper is to explore the contribution of global business services to improved productivity and economic growth of the world economy, which has gone largely unnoticed in service research.


The authors draw on macroeconomic data and industry reports, and link them to the non-ownership-concept in service research and theories of the firm.


Business services explain a large share of the growth of the global service economy. The fast growth of business services coincides with shifts from domestic production towards global outsourcing of services. A new wave of global business services are traded across borders and have emerged as important drivers of growth in the world’s service sector.

Research limitations/implications

This paper advances the understanding of non-ownership services in an increasingly global and specialized post-industrial economy. The paper makes a conceptual contribution supported by descriptive data, but without empirical testing.


The authors integrate the non-ownership concept and three related economic theories of the firm to explain the role of global business services in driving business performance and the international transformation of service economies.

Impact and interest:

4 citations in Scopus
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1 citations in Web of Science®

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ID Code: 86234
Item Type: Journal Article
Refereed: Yes
Keywords: Global Business Services, Economic Growth, Specialization and Integration, World Economy
DOI: 10.1108/JOSM-01-2015-0024
ISSN: 1757-5818
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Marketing not elsewhere classified (150599)
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Advertising, Marketing & Public Relations
Copyright Owner: Emerald Group Publishing
Copyright Statement: This article is (c) Emerald Group Publishing and permission has been granted for this version to appear here. Emerald does not grant permission for this article to be further copied/distributed or hosted elsewhere without the express permission from Emerald Group Publishing Limited
Deposited On: 05 Aug 2015 23:07
Last Modified: 02 Sep 2015 17:35

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