Russell D James and Peter J Wosh (eds)

Hutley, Sue (2013) Russell D James and Peter J Wosh (eds). Archives and Manuscripts, 41(1), pp. 78-79.

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Abstract

Public Relations and Marketing for Archives: A How-to-do-it Manual, New York, Neal-Schuman Publishers with the Society of American Archivists, 2011. xiv + 273 pp. ISBN 978-1-5557-0733-0. US$80.00 Public Relations and Marketing for Archives – A How-To-Do-It Manual provides a brief, but broad overview of the key elements of marketing, public relations and stakeholder engagement for archives...

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ID Code: 87404
Item Type: Journal Article
Refereed: No
DOI: 10.1080/01576895.2012.760162
ISSN: 2164-6058
Divisions: Current > QUT Faculties and Divisions > Division of Technology, Information and Library Services
Copyright Owner: Copyright 2013 Sue Hutley
Deposited On: 11 Sep 2015 04:08
Last Modified: 14 Sep 2015 04:20

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