Building resilient communities: Creating effective multi-channel communication during disaster response and recovery

Tippett, Vivienne, Greer, Dominique A., Mehta, Amisha M., Christensen, Sharon A., Duncan, William D., Stickley, Amanda P., & Dootson, Paula (2015) Building resilient communities: Creating effective multi-channel communication during disaster response and recovery. In AFAC 2015, 1-3 September 2015, Adelaide, SA.

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Abstract

Our aim is to examine evidence-based strategies to motivate appropriate action and increase informed decision-making during the response and recovery phases of disasters. We combine expertise in communication, consumer psychology and marketing, disaster and emergency management, and law.

This poster presents findings from a social media work package, and preliminary findings from the focus group work package on emergency warning message comprehension.

Impact and interest:

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32 since deposited on 15 Sep 2015
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ID Code: 87474
Item Type: Conference Item (Poster)
Refereed: No
Additional URLs:
Keywords: natural disaster, risk communication, message comprehension, social media
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Marketing Communications (150502)
Australian and New Zealand Standard Research Classification > PSYCHOLOGY AND COGNITIVE SCIENCES (170000)
Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Communication Technology and Digital Media Studies (200102)
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > QUT Faculties and Divisions > Faculty of Health
Current > QUT Faculties and Divisions > Faculty of Law
Current > Schools > School of Advertising, Marketing & Public Relations
Copyright Owner: Copyright 2015 Bushfire and Natural Hazards CRC
Deposited On: 15 Sep 2015 22:13
Last Modified: 15 Sep 2015 22:31

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