Social media in higher education: Strategy and support for staff and students

Hutley, Sue & Pozzi, Megan (2015) Social media in higher education: Strategy and support for staff and students. In THETA 2015: The Higher Education Technology Agenda, 11-13 May 2015, Gold Coast, Australia. (Unpublished)

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In 2013, social networking was the second most popular online activity after internet banking for Australians (ABS, 2014). The popularity and apparent ubiquity of social media is one of the most obvious and compelling arguments for integrating such technologies into higher education. Already, social media impacts a wide range of activities ranging in scope from marketing and communication to teaching and learning in higher education (Hrastinski & Dennen, 2012). Social media presents many exciting possibilities and opportunities for higher education. This session will focus on one staff focussed and one student focussed social media innovation currently underway at QUT. First, it will focus on the actions of QUT’s social media working group. The working group’s aim is to ensure an overarching social media policy for the university is developed and implemented that supports staff in the use of social media across a range of activities. Second, it will discuss the eResponsible and eProfessional Online resources for students project. The focus of this project is to develop a suite of online resources targeted at the devel opment of social media skills for undergraduate students at QUT. These initiatives are complementary and both aim to minimise risk while maximising opportuniti es for the university

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ID Code: 87515
Item Type: Conference Paper
Refereed: No
Divisions: Current > QUT Faculties and Divisions > Division of Technology, Information and Learning Support
Copyright Owner: Copyright 2015 [please consult authors]
Deposited On: 12 Nov 2015 02:08
Last Modified: 14 Oct 2016 16:16

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