Half-truths and dirty secrets: Omissions in CSR communication
Devin, Bree (2016) Half-truths and dirty secrets: Omissions in CSR communication. Public Relations Review, 42, pp. 226-228.
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This paper introduces the notion of half-truths, a term used to describe the communication of technically truthful information that has been, or has the potential to be, undermined by the omission of key information. By using an illustrative, exemplar case this study shows how an organization’s transparency and credibility in relation to its corporate social responsibility communication can be undermined, despite presenting technically truthful information
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|Item Type:||Journal Article|
|Keywords:||Corporate social responsibility (CSR) communication, Half-truths, Omissions, Transparency, Credibility|
|Divisions:||Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Advertising, Marketing & Public Relations
|Deposited On:||02 Oct 2015 00:43|
|Last Modified:||16 May 2016 12:25|
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