A Lidl bit of grocery competition could cause a Coles rethink

Mortimer, Gary (2014) A Lidl bit of grocery competition could cause a Coles rethink. The Conversation.

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Abstract

Australian shoppers have inadvertently invited global discount grocers to our shores by demonstrating their readiness to adopt private labels. In 2001, German discounter Aldi opened its first store in Sydney. The impact this business format would have on the Australian grocery sector was underestimated.

Impact and interest:

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ID Code: 92657
Item Type: Journal Article
Refereed: Yes
Keywords: Retail, Supermarkets, Lidl, Discount Groceries, Aldi
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Advertising, Marketing & Public Relations
Deposited On: 04 Feb 2016 22:26
Last Modified: 09 Feb 2016 03:51

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