'Create a Better Online You': Designing online learning resources to develop undergraduate social media skills

Pozzi, Megan (2015) 'Create a Better Online You': Designing online learning resources to develop undergraduate social media skills. International Journal of Social Media and Interactive Learning Environments, 3(4), pp. 305-321.

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Abstract

This article charts the development of the 'Create a Better Online You' (CBOY) project. The focus of CBOY was the social media skills of undergraduate students at QUT. While many students will have encountered 'cybersafety' training in primary or secondary school, however, a comprehensive environmental scan revealed little in the way of social media resources targeted at undergraduate students. In particular, there was little to no focus on the ways in which social media could be used strategically to develop a positive online reputation and enhance chances of employability post tertiary education. The resources created as part of CBOY were the result of a comprehensive literature review, environmental scan, interviews with key internal and external stakeholders, and in discussion with undergraduate students at Queensland University of Technology (QUT). Following the comprehensive environmental scan, it appears that CBOY represents one of the first free, openly accessible, interactive resources targeting the social media skills of undergraduates.

Impact and interest:

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ID Code: 93435
Item Type: Journal Article
Refereed: Yes
Additional URLs:
Keywords: social networking, digital literacy, undergraduate students, online learning, e-learning, electronic learning, higher education, resource design, educational resources, social media skills, online reputation, employability, HERN
DOI: 10.1504/IJSMILE.2015.074011
ISSN: 2050-3962
Divisions: Current > QUT Faculties and Divisions > Division of Technology, Information and Library Services
Copyright Owner: Copyright 2016 InderScience Publishers
Deposited On: 07 Mar 2016 01:29
Last Modified: 08 Mar 2016 03:56

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