Euro/US style supermarket pharmacies inevitable

Mortimer, Gary (2016) Euro/US style supermarket pharmacies inevitable. AJP: The Australian Journal of Pharmacy.

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Abstract

European or US-style supermarket pharmacies are inevitable in Australia, says a retailing expert – but customers aren’t necessarily attracted to supermarkets for their health needs. Dr Gary Mortimer, senior lecturer at the QUT Business School, Advertising, Marketing and Public Relations, wrote a piece in retailing publication Inside FMCG about the supermarket of the future – which will among other innovations include a strong focus on providing convenience to time-poor consumers.

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ID Code: 94767
Item Type: Journal Article
Refereed: No
Additional URLs:
Keywords: Pharmacy practice, Retail, Supermarkets, Consumer trust, Consumer risk
ISSN: 0311-8002
Subjects: Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > BUSINESS AND MANAGEMENT (150300)
Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Consumer-Oriented Product or Service Development (150501)
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Advertising, Marketing & Public Relations
Deposited On: 13 Apr 2016 00:18
Last Modified: 29 Mar 2017 13:02

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