Evaluating the effects of international exposure from network ties and mimetic pressure on the internationalisation of clustered small firms in Brazil

Almeida, Plistina Brandao de (2016) Evaluating the effects of international exposure from network ties and mimetic pressure on the internationalisation of clustered small firms in Brazil. Masters by Research thesis, Queensland University of Technology.

Abstract

This thesis assessed the applicability of the Innovation Diffusion Model of internationalisation in a dynamic, competitive and co-operative setting within an industrial cluster located in Brazil. The study investigated the extent to which the effects of international exposure derived from both network ties and mimetic pressure have on internationalisation knowledge, and on the process of internationalisation of clustered small and medium-sized enterprises (SMEs). Findings from this study indicate these SMEs and the managers within them are reactive, and internationalisation is overseas customer driven. The major source of the SMEs managers’ internationalisation knowledge was via the supporting institutions operating within the cluster.

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ID Code: 96004
Item Type: QUT Thesis (Masters by Research)
Supervisor: Wickramasekera, Rumintha & Tan, Alvin
Keywords: I-Model, Industrial Cluster, Innovation Diffusion, International Exposure, Mimetic Pressure, Networks, Small and Medium-sized enterprises
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Advertising, Marketing & Public Relations
Institution: Queensland University of Technology
Deposited On: 30 Jun 2016 01:10
Last Modified: 30 Jun 2016 01:10

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