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Online social softwares: policy and regulation in a converged medium

Humphreys, Sal M. (2007) Online social softwares: policy and regulation in a converged medium. In Communication and Policy Research Forum, 24-25 September, UTS Sydney.

Abstract

Online social softwares present many challenges to policy makers and regulators. As convergent media they cross previously well defined territories and policy silos. This paper considers seven different ways of approaching online social softwares such as Massively Multiplayer Online Games and Social Networking Sites (like MySpace or YouTube) and sketches some of the policy implications of each discourse. Developing coherent policy from these competing discourses presents a huge challenge which requires regulators and policy makers to broaden their outlook beyond traditional silos. The paper suggests consumption and production are no longer distinct areas; cultural policy and industry policy need to take account of each other if the full implications of convergence are to be embraced; and users of online social media need to be drawn into the regulatory schemes of the future.

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ID Code: 9770
Item Type: Conference Paper
Additional Information: The contents of this conference can be freely accessed online via the conference's web page (see hypertext link).
Additional URLs:
Keywords: Massively multiplayer online games, media regulation, media policy, social networking softwares, MMOG
ISBN: 9780980434408
Subjects: Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > COMMUNICATION AND MEDIA STUDIES (200100) > Communication and Media Studies not elsewhere classified (200199)
Australian and New Zealand Standard Research Classification > STUDIES IN HUMAN SOCIETY (160000) > OTHER STUDIES IN HUMAN SOCIETY (169900) > Studies in Human Society not elsewhere classified (169999)
Australian and New Zealand Standard Research Classification > LANGUAGES COMMUNICATION AND CULTURE (200000) > CULTURAL STUDIES (200200) > Screen and Media Culture (200212)
Divisions: Current > Research Centres > ARC Centre of Excellence for Creative Industries and Innovation
Current > QUT Faculties and Divisions > Creative Industries Faculty
Current > QUT Faculties and Divisions > Faculty of Law
Copyright Owner: Copyright 2007 (please consult author)
Deposited On: 27 Sep 2007
Last Modified: 09 Jun 2010 22:46

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