Investigating the role of design-led innovation in the Australian energy sector

Stevenson, Timothy David (2016) Investigating the role of design-led innovation in the Australian energy sector. Masters by Research thesis, Queensland University of Technology.

Abstract

Design-led innovation is recognised as assisting companies to develop new capabilities to understand and navigate changing markets, by exploring innovation through operational and strategic elements of a business. The objective of this research was to investigate the potential for government-owned electricity distribution businesses to use design-led innovation to adapt to their changing technological and legislative environment.

Action research through a ten-month embedded project in a government-owned electricity distributor gained deep customer insights to build new value propositions for customers and to extend the new customer relationships to build sustainable business. This research contributes new knowledge and practical implications for industry.

Impact and interest:

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18 since deposited on 22 Aug 2016
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ID Code: 97729
Item Type: QUT Thesis (Masters by Research)
Supervisor: Wrigley, Cara, Taylor, Richard, & Matthews, Judy
Keywords: Design-Led Innovation, Deep Customer Insights, Government-Owned Corporation, Business Model Design, Design Innovation Catalyst, Design Thinking, Disruptive Innovation
Divisions: Current > Schools > School of Design
Past > Institutes > Institute for Creative Industries and Innovation
Institution: Queensland University of Technology
Deposited On: 22 Aug 2016 02:01
Last Modified: 22 Aug 2016 02:37

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