Residential consumer perspectives of effective peak electricity demand reduction interventions as an approach for low carbon communities

Morris, Peter, Vine, Desley, & Buys, Laurie (2016) Residential consumer perspectives of effective peak electricity demand reduction interventions as an approach for low carbon communities. AIMS Energy, 4(3), pp. 536-556.

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Internationally, policy makers have been trying to find ways of changing residential electricity use through improved energy efficiency or by means of behaviour change. Drawing on evidence from an Australian project undertaken in a community of approximately 2200 residents, this paper reviews how a combination of interventions have successfully reduced electricity demand levels to below that of pre-intervention levels. Employing a qualitative methodology and using this successful project as the basis of a case study, this research explores the effectiveness of the electricity demand reduction interventions from the perspective of residents from 22 households. By combining and tailoring interventions to the specific needs and motivations of individual householders, this study demonstrates how a multi-pronged and integrated approach can be effective in addressing the multi-faceted challenge of energy efficiency and behaviour change. The experience with this Australian residential community in achieving an ongoing reduction in electricity use is rare and the findings from the research are internationally relevant in informing policy and practice directions for achieving government-set lower carbon emission targets. This research has important implications for addressing issues related to total consumption and peak demand reduction, both financial and environmental, for the benefit of energy providers and consumers.

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ID Code: 97883
Item Type: Journal Article
Refereed: Yes
Keywords: Residential electricity demand, Peak electricity demand, Australia
DOI: 10.3934/energy.2016.3.536
ISSN: 2333-8326
Divisions: Current > QUT Faculties and Divisions > Creative Industries Faculty
Current > QUT Faculties and Divisions > Science & Engineering Faculty
Copyright Owner: 2016 Desley Vine et al. licensee AIMS Press.
Copyright Statement: This is an open access article distributed under the terms of the Creative Commons Attribution License (
Deposited On: 04 Aug 2016 01:11
Last Modified: 22 Jun 2017 14:49

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