The rise of GRI: A social contagion epidemic

Jain, Ameeta & Islam, Muhammad Azizul (2016) The rise of GRI: A social contagion epidemic. In Proceedings of the Ninth Asia-Pacific Conference on Global Business, Economics, Finance and Banking, Best Western Grand Hotel, Hong Kong, Paper ID: HK619.

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There is a rapid increase in CSR reporting across the world using GRI guidelines. This paper evaluates this phenomenon using Burt’s theory of social contagion for all financial institutions using GRI guidelines since their inception in 2000. Both components of social contagion: the influence of thought leaders or “alter” and of the media. We find that the adoption of GRI guidelines by the world’s largest financial institutions who are the thought leaders and constant media pressure have simultaneously contributed to the rapid adoption of this practice.

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ID Code: 98570
Item Type: Conference Paper
Refereed: No
Additional URLs:
ISBN: 9781943579686
Divisions: Current > QUT Faculties and Divisions > QUT Business School
Current > Schools > School of Accountancy
Deposited On: 05 Sep 2016 02:05
Last Modified: 05 Sep 2016 22:58

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