Me, my mobile, and I : the role of self- and prototypical identity influences in the prediction of mobile phone behavior
Walsh, Shari P. & White, Katherine M. (2007) Me, my mobile, and I : the role of self- and prototypical identity influences in the prediction of mobile phone behavior. Journal of Applied Social Psychology, 37(10), pp. 2405-2434.
This study examined the effect of and relationship between self- and prototypical identity influences on high-level mobile phone use from a theory of planned behavior (TPB) perspective. Participants were 252 university students who completed 2 questionnaires, 1 week apart. The first questionnaire assessed the standard TPB constructs (attitude, subjective norm, perceived behavioral control), as well as self- and prototypical identity influences. The second questionnaire assessed level of mobile phone use in the previous week. Support was found for the TPB in predicting high-level mobile use intentions and behavior. Self-identity and prototype similarity, but not prototype favorability, also significantly predicted intentions. The effects of prototype similarity on intentions were mediated via self-identity processes.
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|Item Type:||Journal Article|
|Keywords:||Social psychology, self identity, prototype, mobile phone, Australia|
|Subjects:||Australian and New Zealand Standard Research Classification > PSYCHOLOGY AND COGNITIVE SCIENCES (170000) > PSYCHOLOGY (170100)
Australian and New Zealand Standard Research Classification > PSYCHOLOGY AND COGNITIVE SCIENCES (170000) > PSYCHOLOGY (170100) > Social and Community Psychology (170113)
|Divisions:||Current > QUT Faculties and Divisions > Faculty of Health
Current > Institutes > Institute of Health and Biomedical Innovation
Current > Schools > School of Psychology & Counselling
|Copyright Owner:||Copyright 2007 Blackwell Publishing|
|Copyright Statement:||The definite version is available on publication at www3.interscience.wiley.com|
|Deposited On:||04 Oct 2007|
|Last Modified:||29 Feb 2012 13:33|
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